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Apple pie is the most popular pie in the United States, accounting for about 29% of all pie sales nationwide.
- Apple pie leads national sales with roughly one‑third of the market share.
- Pumpkin pie is the top choice for Thanksgiving, slightly edging apple in that context.
- Regional favorites include cherry pie in 11 states and pecan pie in the South.
New Report: This Is the Most Popular Pie in America
The Most Popular Pie in the United States
Apple pie is consistently identified as the nation’s favorite pie. A 2024 report notes that apple pie accounts for nearly a third (≈ 29 %) of all pie sales across the country5. This makes it the clear overall leader, both in sales data and in cultural recognition as “the symbol of America”10.
Why Apple Pie Tops the List
| Factor | Details |
|---|---|
| Sales Share | ≈ 29 % of total pie sales in 20245 |
| Search Popularity | Frequently appears at the top of state‑by‑state “most‑searched” lists1 |
| Cultural Icon | Often cited as an emblem of American heritage10 |
Regional & Seasonal Nuances
- Pumpkin pie dominates during Thanksgiving, capturing 24 % of holiday preferences, just ahead of apple’s 23 %9.
- Cherry pie is the favorite in 11 states, especially in the Midwest7.
- Pecan pie leads in several Southern states, reflecting regional tastes6.
- Other beloved varieties include key lime, sweet potato, and chicken pot pie4.
Quick Takeaway
- Overall leader: Apple pie (≈ 29 % of sales).
- Thanksgiving champion: Pumpkin pie (24 % preference).
- Regional stand‑outs: Cherry (Midwest), Pecan (South), Chicken pot (Northeast/Alaska).
How the Data Was Collected
- Sales figures come from a 2024 market analysis published by Philomath News5.
- State‑by‑state searches are compiled by Allrecipes, tracking which pies users look up most often1.
- Holiday preference surveys were reported by Yahoo Lifestyle, focusing on Thanksgiving poll results9.
Bottom Line
While many pies enjoy strong followings, apple pie remains the undisputed national favorite, holding the largest share of the American pie market. Seasonal and regional preferences add flavor to the picture, but they do not outweigh apple’s overall dominance.